Reservation and Marketing Solutions


About Resmark Systems

Founded in 2005, Resmark Systems offers comprehensive tour operator software created by tour operators who intimately understand the industry.  Resmark Systems provides online booking software and database automation for activity, lodging and rental services from online reservations and marketing to finances and accounting.  Resmark provides proven cost savings, comprehensive tracking and reporting and unparalleled lead conversion. 

Who uses it?

Tour operators of all types including rafting, biking, fishing, zipline, horseback, sailing, diving, whale watching, lessons, events and more. Travel companies using Resmark range in size from 1 to 50+ users. Check out some of the tour reservation system reviews from Resmark clients.

Why you need it?

Resmark will help increase revenue and save labor costs at the same time. Resmark makes life easier for business owners and reservation staff, leading to happier employees and more satisfied customers.

Why Resmark Users Are so Successful

  • Proven Cost Savings

Tour operators that use Resmark's Tour Booking Software report saving thousands of dollars on marketing.  These same operators are saving time and labor with the significant benefit of offering real-time online reservations.  Many Resmark users currently get over one-third of their reservations online!

  • Better Decisions

Get comprehensive tracking and reporting through the same reporting platform used by companies such as AT&T, Visa and BMW. You'll make better marketing and budgeting decisions, helping you spend each dollar where it really counts.

  • Increased Distribution

Resmark's Tour Booking Software makes it easy for you to sell tours from other companies and even easier for other travel and tour operators to sell your trips.  You'll quickly discover how Resmark can create powerful partnerships and increase sales.

  • Secure & Accessible Data

With Resmark's Tour Booking Software, you'll access your reservations, reports and data from anywhere with 99.9% uptime. Securely process payments according to PCI compliance standards and maintain data backups on a consistent basis.

  • Unparalleled Lead Conversion

Companies who have upgraded to Resmark convert 50 to 200% more leads than prior to using the system. Discover how Resmark's powerful marketing component could potentially pay for the system many times over!

  • Consistent and Reliable Support

Get answers fast with responsive phone, email and online support. Nothing is as critical to your business as the system that powers your sales, payments, and operations. Reliable support is essential and Resmark provides it.

Resmark Tour Management & Booking Software Features

  • Online Reservations » Save Time

Resmark Tour Management Software provides an intuitive online reservation interface so your customers can easily book your tours, lodging or rentals. Ensuring that your inventory is online with real-time availability is crucial to your success.  Customers today expect the convenience of online reservations. You'll not only be able to offer great service, but you'll also save time and labor costs. Current Resmark users get up to 40% of their reservations online!

  • Back Office Reservations » Get Flexibility

Resmark Systems Tour Management Software provides all the tools you need so you can efficiently make reservations on the phone or in person. You'll reduce training time and increase sales with Resmark Systems' user-friendly, feature-rich reservations interface.

  • Networking » Increase Sales

Collaboration both online and off-line with related tour and hospitality businesses is of ever-increasing importance in your marketing efforts.  Whether you collaborate directly with travel agencies, hotels, or any travel-related company, referral-based business is critical to growing your bottom line.  Resmark Systems' Tour Management Software offers the tools to make agency referrals, direct bookings and third-party tours or services an integral part of your business model.

  • Automated Marketing & Email » Increase Conversions

Today more than ever, there is so much competing for your customers’ time and money.  You need a way to generate more leads, convert leads at a higher rate, and reach out to past guests in an effective and efficient manner.  Resmark Tour Management Software provides not only your reservation solution, but also a powerful marketing component including email automation to help you reach your business goals.

  • Accounting & Finance » Make Better Decisions

As all your efforts in marketing, sales, and operations come together in a successful business, it’s imperative that you have the right tools to effectively manage accounting and finance to make the right business decisions.   Resmark's Tour Management Software provides simple and efficient solutions to help you analyze cash flow and profitability, automatically communicate with customers regarding payments, and maintain flexibility while following standard accounting principles.

  • Operations & Logistics » Increase Efficiency

Just as important as the need to increase sales of your products and services is your ability to provide the highest levels of service in your operations and inventory management. Resmark Systems' Tour Managment Software offers tools to help your operation run smoothly and to help exceed the expectations of your guests.


Some Companies That Use Resmark Systems

Sandals & Beaches Resorts | Caribbean
West Coast Aquatic Safaris | Tofino, BC
Glacier Guides | Montana
Cascade Raft & Kayak | Idaho
Big Creek Expeditions | Tennessee
Nantahala Outdoor Center | North Carolina
Western River Expeditions | Utah
Long Point Eco Adventures | Ontario, Canada
Orange Torpedo Trips | Oregon
Zoar Outdoor | Massachusetts
Far Flung Outdoor Center | Texas
Moab Adventure Center | Utah
Grand Canyon Expeditions | Arizona
Mariah Wilderness Expeditions | California
… and more!

Industry Contact

Brandon Lake
This email address is being protected from spambots. You need JavaScript enabled to view it.

Follow Resmark Systems


Media Contact

Widness & Wiggins PR:

Sara Widness: 802.234.6704 / This email address is being protected from spambots. You need JavaScript enabled to view it.
Dave Wiggins: 303.554.8821 / This email address is being protected from spambots. You need JavaScript enabled to view it.

Calling Tour Operators and Outfitters – Registration now open for May 13 Webinar on Converting More Leads to Bookings


SALT LAKE CITY, May 3, 2010 – RESMARK Systems announces that registration is now open for a free webinar that begins at 3:00 p.m. EST May 13 for tour operators and outfitters who would like to learn how to convert more leads and understand the new principles of engagement marketing.  For details and to register please go to:
Participants will learn how to position a website for success, generate more leads automatically, dramatically increase email response rates and make better use of social media to engage with guests.
Leading the one-hour webinar will be Brandon Lake, founder of RESMARK Systems. The featured speaker will be Joel Book who is a principal in the Market Research & Education Group of ExactTarget, the world’s leading provider of on-demand software for digital marketing using email, mobile, and social media.  Participants must pre-register online as space is limited.
With more than 30 years of experience in database marketing, Book combines proven strategies and tactics for customer development and retention with contemporary digital marketing and social media technology to teach organizations how to attract new customers, aid the customer’s decision-making process and drive repeat purchase.
In 2009, Book was voted one of the “50 Most Influential People in Sales Lead Management.”
As a consultant Book has worked with some of the top B-to-B and B-to-C brands in the business including Microsoft, Hasbro, Peterbilt Motors, Agilent Technologies and Purina. As a speaker and seminar leader, he is engaging and informative, and his presentations are packed with case studies and success stories of how innovative marketers are using technology to drive sales and optimize marketing ROI.
When he’s not speaking or teaching, he shares his perspective on strategies and tactics for successful one-to-one marketing in his blog: Email Marketing by the Book.
RESMARK Systems ( is a marketing, reservation management, and back office platform that allows customers to book trips online day or night. Targeted to the needs of large or small tour operators, many of whom have complex product offerings, the system reduces labor costs while at the same time enabling reservationists to spend more time converting phone inquiries to sales. 
The system also features an automatic online lead generation program that includes automatic, personalized follow-up to every lead generated. In addition, Resmark tracks commission expense, provides net rates, easy payment collection and automated communications in dealings with travel partners: travel agents, hotels, subcontractors and other tour operators. Continuous innovation backed by in-depth travel industry knowledge from the tour operators who created and use the software give RESMARK the competitive edge as the most complete reservation and marketing solution available.
Clients ranging from well-established business to start-ups include Western River Expeditions, Moab Adventure Center, Nantahala Outdoor Center (NOC), Sandals & Beaches Resorts, Orange Torpedo Trips, Navitat Canopy Adventures, and Zoar Outdoor.
RESMARK Systems, is located at 7258 Racquet Club Drive, Salt Lake City, UT 84121. The telephone (sales) is (802) 737-6275 and (support) (801) 733-9548. Visit the website at or contact them by email at This email address is being protected from spambots. You need JavaScript enabled to view it..
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